About Us

You Know Something Needs to Change!

You've worked hard to get where you are. You've got the experience, the title, maybe even the salary you once dreamed of. But something's off. You're not excited about Monday mornings anymore. You feel stuck.

We get it. Because we've been there too.

Edge Careers was started by Yousuf Siddiqui, who has changed his own career twice from finance to IT, then to organizational psychology, and now to media. He's not just teaching theory. He's lived it.

For the past 15 years, Yousuf has helped professionals figure out their next career move. Not through complicated strategies or impossible plans. Just clear, practical steps that actually work.

We don't give you generic advice that sounds good but doesn't fit your life. We work with you to create a real action plan that matches who you are now, not who you were when you first started working.

Our approach is simple: just 20 minutes a day for 20 days. No need to quit your job or turn your life upside down to get started. Small, focused steps that fit into your busy schedule.

Your career is your story. And right now, you're at a turning point.

The question is: What happens next?

That's where we come in. Let's figure it out together.